Accidents can happen anywhere, at any time, and often without warning–especially behind the wheel.
In the driver’s seat, we not only have to consider our road responsibilities, like obeying the speed limit and keeping our eyes on the road, but also remain alert to those around us.
Because, while we may be obeying the rules of the road, other drivers may not.
Accidents can happen, but it’s essential that we have a vehicle we can trust to keep us — and our loved ones — safe in the event of the unexpected.
And there are fewer vehicles safer than a Ford.

Ford’s Longstanding Commitment to Safety
Over the years, Ford has made more than a commitment to drivers to provide a safe vehicle–it has led the way for enhanced auto safety.
In 1927, Ford Motor Company became the first manufacturer to install safety glass as standard equipment, paving the way for further discussion and action on vehicle safety measures.
However, many auto manufacturers were hesitant to discuss crash safety and “what-ifs,” believing it was better to steer clear of the topic rather than confront it head-on.
While auto manufacturers shied away from the discussion, Ford decided to dig deeper. The result? A re-evaluation of the interior of their vehicles.
Built initially with hard metal surfaces and protruding knobs, the Ford’s interior was a disaster waiting to happen in the event of a car accident.
Engineers staged two car crashes and used the knowledge they gained to create an interior designed to protect the passengers–complete with safety door latches, seat belts, and dished steering wheels.
While the approach to vehicle safety has evolved with the rise of technology and premium materials, the goal for Ford — and our Ford dealer near you —is the same: to provide a safe vehicle for their passengers and instill confidence on the road ahead.
The Rise of Safety Technology: A Closer Look at Ford Co-Pilot 360
Most modern vehicles are equipped with advanced driver-assistance systems, or ADAS. These systems utilize the latest advancements in technology, like sensors and cameras, to enhance vehicle safety and protect you in the event of the unexpected.
What is Ford Co-Pilot 360?
Ford Co-Pilot 360 is a suite of driver-assist features that deliver peace of mind and advanced safety with every turn of the wheel and push of the brake.
Ford driver-assist technologies housed within Co-Pilot 360 include:
- Automatic high-beam headlights
- Pre-collision assist with automatic emergency braking
- Pedestrian detection
- Forward-collision warning
- 360-degree camera system
- Blind spot assist
- And so much more!
Optional Ford Safety Features
Most Ford vehicles come standard with Co-Pilot 360, but you can also opt for additional safety features.
If you haul equipment often, consider some of Ford’s towing features, like Trailer Reverse Guidance, which provides improved visibility when backing up your trailer thanks to a 360-degree camera system.
And with Ford’s Pro Trailer Hitch Assist, you’ll never have to worry about aligning your trailer hitch again. This additional feature uses rear sensors to align the trailer’s hitch with the ball, taking control of the steering, gas, and brakes so you don’t have to lift a finger.
Other optional safety features include:
- Pro-Trailer Backup Assist
- Active Park Assist
- Hill Descent Control
- Evasive Steering Assist
- Adaptive Cruise Control with Stop-and-Go
Which Ford Vehicles Come with Ford Co-Pilot 360?
Whether you prefer the power and capability of an F-150 or the family-first mentality found in a Ford Expedition, you never have to worry about sacrificing what you want for the sake of safety.
At our Ford dealership in Red Wing, many of the vehicles on our lot come readily equipped with Ford Co-Pilot 360, including:
- Ford Mustang Mach-E
- Ford F-150
- Ford Mustang
- Ford Explorer
- Ford Expedition
- Ford Bronco Sport
- Ford Bronco
- Ford Escape
- Ford Maverick
- Ford Super Duty
- Ford E-Transit
- Ford Transit
- Ford Ranger
- Ford F-150 Lightning
Put Safety First When You Get Behind the Wheel of a Ford Vehicle Today
Ready to make the long-term commitment to safety? As the locals’ trusted Ford dealership in Red Wing, MN, we pride ourselves on delivering a wide selection of vehicles that put safety first while creating a car-buying experience that is both stress-free and fun.
Take the first step toward creating a safe environment for your family on the road by shopping our selection of new Ford vehicles, then visit us at House Ford Red Wing for a test drive!
Don’t wait for an accident to happen to consider safety–contact our team today to get started!
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